{"product_id":"fujifilm-x-m5-mirrorless-camera-with-xc-15-45mm-lens-black","title":"Fujifilm X-M5 Mirrorless Camera with XC 15-45mm Lens (Black)","description":"\u003cp\u003e\u003cstrong\u003eColor Your Moment\u003c\/strong\u003e\u003cbr\u003eEvery day is different. The weather, the light, the way you feel – each offers a chance to view the world in a new way. \u003c\/p\u003e\r\n\u003cp\u003eFUJIFILM X-M5 mirrorless digital camera has everything you need to bring that vision to life. Compact, lightweight, and with powerful photo and video functions, it’s the perfect companion to record everyday life.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eReady For Everything\u003c\/strong\u003e\u003cbr\u003eAt 355g (0.78lb), FUJIFILM X-M5 is currently the lightest model in the X Series line-up of digital cameras and so small it fits in a jacket pocket. This makes it perfect to carry everywhere you go, ready to create high-quality content on a moment’s notice. \u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eForm and Function\u003c\/strong\u003e\u003cbr\u003eThe compact size of FUJIFILM X-M5 hasn’t compromised its elegant styling. The symmetrically placed dials on the top plate enhance its beauty. It’s unmistakably an X Series camera in both looks and performance.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eFilm Simulation mode Dial\u003c\/strong\u003e\u003cbr\u003eInstantly access your own creative looks thanks to FUJIFILM X-M5 digital cameras unique Film Simulation mode dial. Offering up to 20 looks, all based on Fujifilm’s iconic analog films, X-M5's Film Simulation modes can be applied to photos and videos, giving you incredible flexiblility for your output.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eAn Eye for Detail\u003c\/strong\u003e\u003cbr\u003eCreate content with depth, texture, and true-to-life color thanks to FUJIFILM X-M5's X-Trans CMOS 4 sensor and X-Processor 5 imaging engine. Experience detail and quality that far exceeds the results from your Smartphone.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eX-Trans CMOS 4 Back-side illuminated 26.1MP X-Trans CMOS 4 sensor\u003cbr\u003e\u003c\/strong\u003eX-M5 features a back-illuminated “X-Trans CMOS 4” sensor. Boasting a 26.1 MP resolution, X-M5 can chronicle your most extraordinary adventures and everyday moments with a unique filter array that controls moiré and false colors for an image that will help you share your true creative vision. The back-illuminated design works to enhance image quality while minimizing noise.\u003cbr\u003eX-Processor 5 Latest high-speed image processing engine\u003cbr\u003eAI processing technology \/ HEIF image file format \/ Optimizes Processing Efficiency  \u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eNever Miss a Moment\u003c\/strong\u003e\u003cbr\u003eFUJIFILM X-M5 features the same built-in AI-driven subject detection autofocus as FUJIFILM X100VI and X-T50 mirrorless digital cameras. Along with Fujifilm's latest-generation image processor, this delivers incredible focus accuracy in nearly all lighting conditions, even if your subject is moving.  \u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eSubject Detection Autofocus\u003c\/strong\u003e\u003cbr\u003eX-Processor 5 features subject detection autofocus that is built with deep-learning AI technology. In addition to providing incredible AF tracking and detection for human faces and eyes, FUJIFILM X-M5 can also automatically detect and track a broad range of subjects, including animals, birds, cars, motorcycles, bicycles, airplanes, trains, insects, and drones.\u003cfont size=\"1\"\u003e1\u003c\/font\u003e This allows photographers to concentrate on composition and creativity.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eLatest AF Technology\u003cbr\u003e\u003c\/strong\u003eFUJIFILM X-M5 is equipped with Fujifilm's latest predictive algorithm, recording subjects with highly accurate AF even in scenes requiring tracking of moving objects or in low-contrast environments. It  tracks a wide range of subjects, including sports and animals, and subjects in motion.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eFilm Simulation \u003c\/strong\u003e\u003cbr\u003eThe 20 Film Simulation modes offered by FUJIFILM X-M5, including REALA ACE mode, harness 90 years of Fujifilm color science.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eSee It Your Way\u003c\/strong\u003e\u003cbr\u003eGreat images are all about the details. With the 20 available Film Simulation modes and a host of creative controls, FUJIFILM X-M5 empowers you to make content just the way you want it. \u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eGrain Effect\u003c\/strong\u003e\u003cbr\u003eFrom subtle textures to the gritty look of traditional high-ISO film stocks, with FUJIFILM X-M5 you can easily add natural-looking grain to your photos. Control the level of grain for just the right amount of texture on any image.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eColor Chrome Effect\u003c\/strong\u003e\u003cbr\u003eFor highly saturated subjects, Color Chrome Effect adds depth, detail, and vibrancy in three strengths to red, green, or yellow tones where detail may otherwise be lost. Or use Color Chrome FX Blue to boost the blue tones in an image.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eWhite Balance Shift\u003c\/strong\u003e\u003cbr\u003eFor white balance, choose Auto, Custom, Color Temperature, or a series of preset options. White balance can be fine-tuned in the WB Shift feature with red (R) and blue (B) color coordinates.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eHigh-Quality Recording\u003c\/strong\u003e\u003cbr\u003eFUJIFILM X-M5 supports in-camera card recording to your SD card at 6.2K\/30p 4:2:2 10-bit, as well ashigh-quality, 4K\/60p and 1080\/240p video recording in a compact and lightweight body.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eDigital Image Stabilization \u003c\/strong\u003e\u003cbr\u003eFUJIFILM X-M5 uses a powerful digital image stabilizer that combats camera shake for smooth, professional footage. It’s effective whether you’re standing still or moving to keep up with a subject.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eMicrophone Direction Setting\u003c\/strong\u003e\u003cbr\u003eFUJIFILM X-M5 is the first X Series model to feature three built-in microphones for the highest-quality audio. Four different audio modes are available: Surround, Front Priority, Back Priority, or Front \u0026amp; Back Priority, giving the flexibility to get crystal-clear sound from any direction.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eNoise Reduction Setting \u003c\/strong\u003e\u003cbr\u003eThe new microphones offer more than just directional control – a versatile noise reduction feature has also been added. Now, it’s possible to reduce noise that continues at a constant frequency; for example, the sound of air conditioning or wind noise.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eSubject Tracking\u003c\/strong\u003e\u003cbr\u003eTrack subjects in your videos with ease. Select AF-C mode with Wide\/Tracking AF, then simply touch the subject on the rear LCD. FUJIFILM X-M5 will track the object, even in situations where multiple subjects appear in the frame.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eF-Log2 Support\u003c\/strong\u003e\u003cbr\u003eIn addition to F-Log, FUJIFILM X-M5 also supports F-Log2, which records an impressive dynamic range of 13+ stops.\u003cfont size=\"1\"\u003e2\u003c\/font\u003e This range is wider than Fujifilm's original F-Log, broadening post-production potential.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eLP Mode\u003c\/strong\u003e\u003cbr\u003eThe camera features LP mode for extended recording time. \u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eCompatible with Frame.io Camera to Cloud\u003c\/strong\u003e\u003cbr\u003eCreate, share and collaborate online in an instant with FUJIFILM X-M5's native Frame.io Camera to Cloud technology. Wirelessly connect to an active internet connection, authenticate to Frame.io, and start uploading photos and videos from the moment of creation.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003e9:16 Short Movie Mode\u003c\/strong\u003e\u003cbr\u003eFUJIFILM X-M5 features a new Short Movie mode to create social-ready content that’s easy to share on various social media. Clips of 15, 30 or 60 seconds can be recorded in 9:16 vertical format without having to turn the camera on its side. An on-screen timer makes it easy to see how long you have left while recording.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eEasy-to-Use Interface\u003c\/strong\u003e\u003cbr\u003eThe layout of the Vlog mode interface has been designed to make video recording intuitive and enjoyable, even if you are new to content creation.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eShare Content Quickly\u003c\/strong\u003e\u003cbr\u003eFUJIFILM X-M5 allows low bit rates of 8Mbps and 25Mbps to be selected. Choosing these rates minimizes the time it takes to transfer files to smartphones and other devices, so you can get content online quickly. Additionally, a USB-C connection enables high-speed transfer of video files of 4GB or more to both Android and iOS devices.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eProduct Priority Mode\u003c\/strong\u003e\u003cbr\u003eAre you recording a product video or unboxing? In Product Priority mode, the focus naturally transitions from your face to the subject in front of you – it’s like having your own camera assistant.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eBackground Defocus Mode\u003c\/strong\u003e\u003cbr\u003eDon’t sweat the technical details. Enable Background Defocus mode to blur out your background naturally. 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